Sweepstakes traffic

Lead generation for sweepstakes, giveaways and rewards.

We turn prize-led offers into verified leads at scale, with creative and funnels that stay inside each market's promotion rules.

Schedule an appointmentSee the ad formats
Optimised to
Confirmed leads
Programmes
Single and double opt-in
Filtering
Duplicates and bots removed
Sweepstakes: High-volume sign-ups and leads
The funnel

Where we focus in the sweepstakes funnel.

We track every stage, so budget follows the traffic that reaches the end, not just the first click.

  1. ClickTraffic quality
  2. Entry or quizQuiz completion rate
  3. Lead (SOI)Cost per lead
  4. Confirmed (DOI)Confirmation rate
Sweepstakes, up close

Prize-led offers, run cleanly.

Funnels and creative that stay inside each market’s promotion rules.

Prize draws

Spin and draw funnels with the official wording each market needs.

Rewards and giveaways

Single and double opt-in leads with duplicates and bots filtered out.

Quiz funnels

Short quizzes that qualify entrants before the lead form.

Ad formats

Formats that work for sweepstakes offers.

Every test plan mixes the formats that suit your offer and countries, then moves budget to whichever converts at your target cost. Each one is shown with an example ad.

In-page push

High-engagement notifications that suit prize-led offers.

  • Shown inside the page, with no subscription needed
  • Works on iPhone, Android and desktop alike
  • Notification-style creative with an image
Plan an in-page push test

Popunder

Volume and side-by-side creative testing.

  • Your landing page opens behind the site
  • Large volumes at a low cost per visit
  • Placement-level data to build a whitelist early
Plan a popunder test

Push

Scalable reach on mobile.

  • Reaches subscribers on the lock screen and the desktop
  • A short message with an image and your call to action
  • Works for first sign-ups and for bringing users back
Plan a push test

Native

Quiz-style funnels that qualify entrants.

  • Matches the look of the articles around it
  • Placed in recommendation widgets on content sites
  • Suits advertorials and pre-landers
Plan a native test

Pop

After a click, your offer opens in a new window in front of the page, for quick reach.

  • Your offer opens in a new window over the page
  • Seen straight away, right after the click
  • Quick to launch, with placement-level data
Plan a pop test

Banner

Display banners in standard sizes on publisher sites, bought placement by placement.

  • Standard banner sizes for desktop and mobile
  • Image creative with your message and call to action
  • Bought by placement, with lists you can keep or block
Plan a banner test

Direct click

Visitors land on your offer straight away, with clear intent.

  • The visitor lands on your offer straight away
  • No ad is shown first, so the intent is clear
  • Fits pre-landers and short funnels
Plan a direct click test

Domain parking

Type-in visitors from parked, expired and misspelled domains, matched to your offer.

  • Type-in visitors from parked, expired and misspelled domains
  • Keyword traffic matched to the topic
  • No ad creative needed
Plan a domain parking test

Zero-click traffic

Redirect traffic that lands visitors on your offer without an ad click, bought by typo, keyword or domain topic.

  • Misspelled domainsVisitors who mistype a website address, sent straight to your sweepstakes offer. Generic typos only, never trademarked brand names.
  • Keyword trafficVisits matched to the words people type, so the traffic fits the intent behind your sweepstakes offer.
  • Parked domainsVisitors to parked, unused domains, redirected to your sweepstakes offer when the domain topic matches.
Why ProplexAds

Why sweepstakes advertisers work with us.

A media buying team that treats your budget as if it were its own.

Tracked to the result

Server-to-server postbacks match each conversion to the placement that sent it.

Compliance before launch

Creative, landing pages and targeting are checked against your vertical's rules before anything goes live.

Local-language creative

Every market gets creative written in its own language.

Every format in one plan

Push, in-page push, pop, popunder, banner, native, direct click and domain parking, tested side by side.

Test small, then scale

New formats and countries start with a test budget. Budget grows only where the numbers hold.

A report every week

Placement-level results, spend reconciliation and a call with your account manager.

Sweepstakes case studies.

Campaigns from our case studies, with client names kept private.

Case studies for sweepstakes offers are on the way. Meanwhile, see the results from our other campaigns.

See all case studies

Built for promotion rules.

Compliance is planned before launch, not fixed after a rejection.

  • Official rules and required wording, such as "no purchase necessary", where the law asks for it.
  • Clear consent for any marketing messages.
  • No fake-winner or misleading prize creative.
  • Duplicate and bot entries filtered out.
For publishers

Have traffic? We buy it.

Websites, apps and domain portfolios can sell their traffic to us, and we match it to offers like these. Terms are agreed before a single visit is sent.

  • Direct link
  • Pop and popunder
  • Push subscribers
  • In-page push
  • Banner zones
  • Native widgets
  • Domain and keyword traffic
Apply as a publisherHow publishing works
  1. ApplySend your sites, apps or domains, countries and monthly visits.
  2. ReviewWe check the source and quality of your traffic and reply within 4 business hours.
  3. IntegrateYou get a redirect link or a tag, with instructions for your setup.
  4. Get paidYou're paid on the schedule and with the method in your terms.

How we work together.

A clear path from the first call to scale, with a written report every week.

  1. Schedule an appointment

    A 30-minute call about your offer, countries, payout and budget.

  2. Plan and compliance check

    Formats, budget, tracking and the rules for your vertical agreed before anything goes live.

  3. Test launch

    A controlled test to measure real cost and quality in your countries.

  4. Scale what works

    Budget moves to the best placements, weak ones are cut, and you get a written report every week.

Questions about sweepstakes campaigns.

Ask anything else in the chat, or schedule an appointment with our team.

Schedule an appointment

Short quiz funnels and clear, prize-led copy, tested side by side against the current version before any budget is scaled.

Yes, including single and double opt-in (SOI and DOI) lead programmes.

We filter duplicates and bots and watch confirmation rates by source, cutting placements that bring unconfirmed leads.

Talk to our sweepstakes team.

Pick a time that suits you. We reply to every message within 4 business hours.

Schedule an appointmentMessage us on Telegram
Have traffic to sell? Apply as a publisher.
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